Explore the marketing strategies used by your selected industry. Use the examples you have studied to illustrate your answer
http://www.cafepress.com/+abc-lost+gifts
The website above has a whole collection of gifts, ranging from t shirts, to mugs, to dog bowls. The only websites with Lost merchandise I can find are American. This is because it was such a big hit over there, where as it wasn't so big over here.
http://www.goldlabel.com/mad-men
Mad Men has similar merchandise, but focuses a bit more on sophisticated things like shot glasses and calendars, because its aimed at an audience of higher class.
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